Design Thinking Introduction

You want to develop new approaches to innovation in your company? Better understand your customers and users? Implement a new collaboration culture? The workshop "Design Thinking Introduction" is a three-day workshop in Potsdam, Germany which brings you closer to the core elements of the innovation method of Design Thinking using a practical project.

Open Course im Design-Thinking an der HPI-Academy

In a multi-disciplinary team, you will work through a complete innovation project. You will develop a strong understanding of the basic concepts of Design Thinking and learn how to use your newly-found knowledge in your day-to-day wor

Target group

The workshops are designed for professionals and executives from all industries who are expected to solve complex problems on a regular basis and who want to experience a first introduction to Design Thinking.

Workshop Structure

The workshops stretch over three days. The first day provides participants with an intense introduction to Design Thinking and the experience of team-based solution development within short time-frames. On the following two days, teams run through the complete Design Thinking process, working on a real-life project and coming up with solutions to an actual problem - including user research and testing.

Overview of the workshop days

First day of workshop:	On the first day, the participants receive an intensive introduction to the process and mindset in the form of various lectures and exercises and experience how results can be achieved in the shortest possible time. The special focus of the day is on the phases of understanding and observing from the design thinking process. A happy hour for networking rounds off this day. Start: 9.00 h End: 20.00 h
Second day of workshop:	The focus of the second day will be on the phases of synthesis, prototyping and testing as well as iteration. At the different stages of the Design Thinking process, participants will learn about different methods that are applied in the team. Each team is accompanied by an experienced Design Thinking Coach. Start: 9.00 h End: 17.15 h
Third day of workshop:	The third day of workshop is the Reflection of methods and collaboration. Which method is suitable for which process step? How do the tools differ and what do they have in common? How did the cooperation in a diverse team go? Impulse lectures and exercises also offer participants an outlook on the next steps in their own company. Start: 9.00 h End: 16.30 h

Benefits

Work in small teams of max. 6 people with the intensive support of experienced Design Thinking Coaches.
Get to know tools and methods for solution development and learn to apply them professionally.
Experience a new working culture based on empathy, playful testing and a user-centric approach.
Meet people from diverse professional backgrounds, expand your network and develop new perspectives.
Learn from professionals from our Certification Program for Design Thinking Coaches, who work in a range of business and industry backgrounds and who will provide inputs and/or be available for discussions on different ways of applying Design Thinking
Be equipped with a photo documentation, slides, materials and literature recommendations, so that you can continue directly after the course
Become a part of our alumni network and benefit from exclusive invitations to HPI Design Thinking events

Details

Duration: 3 days
Location: Design Thinking ProSpace at the HPI Potsdam
Costs: 3000.- EUR (plus VAT)
includes: participation, materials, transport to and from offsite workshop locations if needed, 1 Coach per max. 6 participants, all meals and Happy Hour (network event)

Further information on the format can be found in our flyer.

Overview: Open Course Design Thinking (PDF, 562 kB)

workshops for companys

Whether you want to discover and apply Design Thinking for yourself as an individual or engage an entire department or organization with Design Thinking, we will create the learning experience that best suits your needs.

You can also book HPI Academy workshops exclusively for your company. In-house sessions are possible. For organizations and companies, we will also create offerings specifically tailored to your current challenges.

Feedback from our participants

"Thanks for your fantastic efforts during the Open Course. We both felt the energy and effort that was generated by you all was absolutely outstanding! Your course has generated a lot of discussion during our travels. We look forward to applying the processes and your insights when we return to work."

Chris & Linda Hemstrom,

Linfox Logistics & Navitas (Australia)

"I want to thank you for the excellent 3 days of the Open Course in Design Thinking: I found it to be very informative and inspiring. I really enjoyed these great 3 days and I’m happy I signed up for the Open Course: time well invested! I would also like to congratulate you & the team for the excellent work in time management, organization, logistics: it was all perfect."

Geoge Droumev,

Technical Director, Coca-Cola GmbH

“I've just completed your Open Course on Design Thinking. It was amazingly good!”

Sabine Gourmain,

Danone Research

"THANK YOU for very inspiring days in Potsdam. It was super practical, thought provoking and incredibly inspiring. Your team made the experience truly awesome. The way you manage the course in terms of time, facilitation (technical and practical) and team engagement should be the poster-child for how others should manage a course. It was incredibly professional. Hope you keep it up and we will definitely send more people your way."

Bettina Frimann Larsen,

Marcura Equities FZE, Dubai

"Thank you again for your great guidance throughout the training programme. It was a great experience and we received food for thought and new tools to implement. Another important factor was the group of people you brought together: experts from the industry, the coaches and design thinkers from various backgrounds."

Sabine Janssen,

Maastricht University

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